10 general skills or competencies (Job family competencies) for Business Development Director
Skill definition-Creating awareness and demand for your products or services to build a consistent brand identity and generate higher quality leads.
Level 1 Behaviors
(General Familiarity)
Explains the different types of demand generation marketing tactics.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Reports the impacts of demand generation activities on sales pipelines and revenues.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Prepares an agreed-upon integrated sales and marketing plan to drive growth in demand generation activities.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Oversees all aspects of demand generation initiatives to achieve revenue goals.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Leads the development and implementation of demand generation programs to expand revenues.
See 4 More Skill Behaviors
Skill definition-Planning, organizing, executing, or even attending events to promote our business's brand, products, or services.
Level 1 Behaviors
(General Familiarity)
Explains how event marketing helps in developing more profound relationships with customers.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Supports the event planning and coordination following our requirements and objectives.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Participates in various external marketing events to generate sales conversations for the business.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Leads the execution of global marketing events to ensure our campaigns promote a unified brand image.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Forecasts business revenues from existing marketing events and future sales opportunities.
See 4 More Skill Behaviors
15 soft skills or competencies (core competencies) for Business Development Director
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Explains our key business strategies and priorities.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Reports and communicates market and competitor status regularly to the management team.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Implements effective marketing strategies that achieve improved business outcomes.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Optimizes business processes based on deep insight into various business unit functions.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Evaluates industry and market trends to identify new business opportunities.
See 4 More Skill Behaviors
Skill definition-Knowledge of the full array of our organization's products and services including those that are created for internal customers; insight into the differentiating factors that distinguish them from those of competitors.
Level 1 Behaviors
(General Familiarity)
Discusses the primary markets for the P/S.
See 4 More Skill Behaviors
Level 2 Behaviors
(Light Experience)
Summarizes the features, specifications, or functions of any given P/S.
See 4 More Skill Behaviors
Level 3 Behaviors
(Moderate Experience)
Explores target customers to sell and deliver products and services.
See 4 More Skill Behaviors
Level 4 Behaviors
(Extensive Experience)
Instructs others to explain the key factors that differentiate the products from those of the competitors.
See 4 More Skill Behaviors
Level 5 Behaviors
(Mastery)
Initiates an evaluation of the past, evolution, and future plans of the product or service line.
See 4 More Skill Behaviors
Summary of Business Development Director skills and competencies
There are 0 hard skills for Business Development Director.
10 general skills for Business Development Director, Demand Generation, Event Marketing, Lead Generation, etc.
15 soft skills for Business Development Director, Business Acumen, Products And Services, Customer Relationship Management, etc.
While the list totals 25 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Business Development Director, he or she needs to be an expert in Business Acumen, be skilled in Products And Services, and be an expert in Customer Relationship Management.